When it comes to sales, closing is the most important part. Obviously, you can’t close a lead you didn’t prospect. However, no matter how many steps you take to get there, without a close, there is no sale. According to HubSpot, the average close rate across various industries ranges from roughly 15% to 27%. Whether […]
How to Increase Sales by Understanding and Relating to Your Customers Read More »
What to Put on a Business Card: Essential Tips for Small Business Owners A business card is more than just a piece of paper; it’s a powerful tool that can leave a lasting impression on potential clients and partners. For small business owners like you, understanding what to put on yours is crucial to making
What to Put on a Business Card: Essential Tips for Networking Read More »
What Do I Need to Start a Business? The Essentials for New Entrepreneurs How to Start a Business from Scratch Starting a business is an exciting journey filled with possibilities, but it also requires careful planning and a solid foundation. If you’re asking yourself, “What do I need to start a business?” you’re already on
What Do I Need to Start a Business? Essentials for Entrepreneurs Read More »
SEO Keyword Strategy: How to Select Focus Keywords or Keyphrases for SEO Optimization Developing a solid SEO keyword strategy is essential for driving organic traffic and improving search engine rankings. Here’s a step-by-step guide to help you select the most effective focus keywords or keyphrases for your SEO optimization efforts. 1. Develop a Buyer Persona
SEO Keyword Strategy: How to Select Keywords for SEO Optimization Read More »
Local SEO: The Power of Google Reviews for Small Businesses In the digital marketplace, visibility is currency. For small businesses, Search Engine Optimization (SEO)—especially local SEO—is the gold standard. A powerhouse tool in your local SEO strategy? Google Reviews. Not just digital kudos from happy customers, these reviews amplify your presence in local search results
Local SEO: The Power of Google Reviews for Small Businesses Read More »
Ignite your brand with social media marketing Welcome to the digital age, where social media marketing reigns supreme. Whether you’re a seasoned entrepreneur or a start-up looking to make your mark, harnessing the power of social media can skyrocket your online presence and foster unprecedented growth. From Facebook to Instagram, Twitter to LinkedIn, these platforms
Skyrocket Your Online Presence: The Power of Social Media Marketing Read More »
I know that many of you are looking for help with your marketing and have no idea where to begin. So, I decided to put together this simple article of my top marketing book recommendations. I may update this article from time to time with more notes and details on each book, so keep an
My Top Marketing Book Recommendations Read More »
How to Optimize Social Media Marketing Effort When it comes to optimizing any social media platform for reach and engagement, there are a few simple rules to remember. Facebook wants users to stay on Facebook. Twitter wants users to stay on Twitter etc. Every major social media platform out there makes money by selling ad
What are the Most Current and Effective Instagram Strategies? Read More »
If you write a blog in the middle of the woods, does anyone ready it? Even if you’re writing blogs on a daily basis, you still need it shared for others to read it. Sharing your content is good, but having others share it is better. Most website visitors aren’t going to go out of
How to Make Sharing Your Content Easy Read More »
Are you struggling to create content for your business’s social media channels? The easiest thing you can do to remedy this situation is to outsource the work. You basically have three (3) options. The first is to hire an in-house graphic designer. Next, you can hire a marketing or design agency. Finally, you can hire
How to Find a Graphic Designer Read More »
